Digital
Brand identity, websites, apps, platforms and AR, built by the same team that makes the content, with a CMS you can run without us.
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WHAT WE DO
When the idea is a product rather than a piece of content, we build the product.
Good Times designs brand identities and builds websites, apps, platforms and AR experiences. We’ve shipped Lineo, a production management platform for film crews, and built the sites for Steadfast LA and Relevent Football Partners. The engineers sit with the directors and AI artists, so a campaign can ship with the site or the app it points to.
Every build comes with a CMS the client can run without us, documentation, and a handover, not a retainer you can’t leave.
The same engineers build AI workflows and tools for brands and agencies: the pipeline a team uses to visualize, version and deliver its own work. Lineo is the proof; they built it for their own productions first.
Design leads
Francis Musselman
DESIGN AND STRATEGY LEADFrancis Musselman is a creative director, designer, and strategist with over 20 years of experience building brands, digital experiences, and campaigns. A Parsons graduate and Pentagram alum, Francis has worked with organizations including Nike, Google, the NFL, and MOCA.
Ryan Ritzenthaler
DEVELOPER LEADRyan Ritzenthaler is a full-stack developer specializing in modern web infrastructure, from headless commerce and CMS architecture to multi-tenant SaaS platforms. Building the commerce platforms, content systems, and products that let brands move fast and scale, pairing engineering with polished, interactive experiences.
WHY GOOD TIMES
Built by makers
The founders built Lineo for their own productions before anyone else used it. We build things we’d use.
Content and code, one job
A launch film, its site and the app behind it, from one team, on one schedule. No handoff where the idea gets thinner.
Yours to run
Your team edits the site the day after launch. We stay on if you want us, not because you have to.
BY THE NUMBERS
9
PLATFORMS AND SITES
4
BUILDS THIS YEAR
100%
DELIVERED WITH A CMS THE CLIENT RUNS
SELECTED WORK
HOW A JOB RUNS
Brief
What the product has to do, for whom, by when. A sentence is enough to start.
Scope and budget
Pages, features, integrations, and the stack, in plain language, with a number. One document.
Design
Structure first, then the look, in the same system as the rest of your brand. You see it before it’s built.
Build
Static where it can be, dynamic where it must be, fast everywhere. Content and code in parallel with the film team when there is one.
Launch and handover
Testing, launch, the CMS, the docs, and a walkthrough. Then it’s yours.
WHAT PEOPLE SAY
"I think you guys figured it out. With all the attempts by getactual, Saturation, ShowBiz, etc, Lineo is intuitive to use, has a fair subscription price, and a support team that absolutely wants to make the bidding process easier and quicker to bid and actualize. I am not blowing smoke - I mean it.”
Peter Keenan, Legendary Line Producer
“I’ve worked with Good Times & Francis on several website redesigns and new builds, and they are incredible partners to work with. They are attentive, proactive, nimble, and a true joy to collaborate with. Their ability to bring a vision to life is second to none. I can’t recommend them highly enough.”
Meredith Cash, UPLAND WORKSHOP
QUESTIONS
What does Good Times build?
Brand and visual identity systems, websites, apps, platforms and AR experiences, for brands and agencies, including Lineo, a production management platform for film crews.
What stack do you use?
[Framework, CMS and hosting, named.] We pick for speed and for your team being able to run it; we’ll say why in the scope.
Can you build the site for a campaign you’re also shooting?
Yes, and that’s the point. One team, one schedule, the film and the site launching together.
Can you build an AI workflow for our team?
Yes. A repeatable pipeline for visualizing, versioning or delivering work, built around the tools you already license, with your people trained to run it. Ask on the AI page or here.
What happens after launch?
You get the CMS, the documentation and a walkthrough, and the site is yours. We stay on for changes if you want us to.